Mass Communication

Discover Mass Communication and Journalism Concepts Easily

Welcome to Study Mass Comm, where journalism and mass communication become clear and engaging. Whether you're a budding media student or passionate enthusiast, our expertly curated content simplifies complex theories and offers practical insights. Dive in now to elevate your skills in this dynamic field!

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Learn Journalism and Mass Communication Concepts with Ease

Welcome to Study Mass Comm, your go-to resource for mastering journalism and mass communication concepts with ease and depth. Whether you’re a media student or an enthusiast, our expertly crafted content is designed to simplify complex theories and provide practical insights. Join us and enhance your skills in the dynamic field of mass communication today!

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Agenda Setting Theory – Origin, Types and Limitations

Agenda setting describes a very powerful influence of the media – the ability to tell us what issues are important. In the 1970s Maxwell McCombs and Donald Shaw took a different direction when they...

Indian Federation of Working Journalists (IFWJ)

This is one of largest journalist organizations in the world. It was founded in New Delhi on 28 October 1950. Indian Federation of Working Journalists is the first trade union of media persons after...

What is Nut Graph in Journalism?

The term nut graph is a derivative of the expression ‘in a nutshell’ combined with the word paragraph (graph). It refers to the paragraph that expresses the main idea of the story or article, shortly...

The Indian Newspaper Society

Various organisations, institutes or unions within media help to safeguard the journalists and media houses. One such organisation is Indian Newspapers Society. It is an organization which plays a...

Helical Model of Communication

Frank Dance proposed a communication model inspired by a helix in 1967, known as Helical Model of Communication. A helix is a three dimensional spring like curve in the shape of a cylinder or a cone...

Values and Ethics of Journalism

Law is imposed on journalists by the government of a nation similar to how it is imposed on all the citizens of the nation. Laws like defamation, contempt of court, contempt of parliament exist to...

Indian Society of Advertisers (ISA)

The Indian Society of Advertisers (ISA) was formed in 1952 and represents the interests of organizations involved in the Indian advertising, marketing, and media industry. ISA aims to promote and...

Advertising Agencies Association of India (AAAI)

The Advertising Agencies Association of India (AAAI) is the official national organization for advertising agencies, established in 1945 to advocate for their interests. The AAAI emphasizes the...

Levels of Communication

Communication can be classified into several types depending on the social groups involved and the technical devices used to facilitate it. These levels of communication range from intrapersonal and...